feb'20 - Apr'20

Thistle Thoughts

Food blog for the customized nutritional meal delivery company Thistle!
Roles
UX Designer
UI Designer
Website Builder (via Webflow)
Project Overview
As a growing healthy food delivery service, Thistle wanted to create a blog space to share recipes, advice, announcements, and more to their customers. They had an existing older version that was in little use, and desired a bold refresh to their blog homepage, author pages, category pages, tag pages, and individual blog pages.
My Contributions
  • Determined new creative direction for Thistle's Blog.
  • Researched how to gain more readers and organize content.
  • Redesigned blog home page, category pages, author pages, tag pages, and individual blog pages on Figma.
  • Rebuilt the new blog on Webflow, including responsives for tablet and mobile.
I've had the pleasure of working with Asha for multiple projects at two different companies. Not only does Asha have the artistic & creative abilities you'd want in a designer, but she also has the requisite business & communication skills. From the outset, Asha is incredibly accommodating and is willing to work within whatever constraints you may have. She takes the time to communicate exactly what her estimated hours are for the project and will always give you a heads up whenever she is at risk of going over time. As for the work she puts out, it's clear that Asha takes pride in her work. From the mock-ups to building out the final design, I have been amazed by the amount of detail & care she puts in every step of the way so that the final product is well thought-out and cohesive.
Testimonial
Juliet Su
Growth Marketer
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